SURCAR HISTORY

SURCAR AMERICA 2023

SURCAR is the World class event for the Worldwide Car Body Finishing Community

Created in 1964, SURCAR evolved from a two days Congress held every 2 years in the South of France to a wordlwidebrand dedicated to the Automotive Body and Paint Finishing Industries with an event portfolio all over the world.

At each edition, SURCAR Cannes gathers more than 250 delegates from the Car Body Surface Finishing Community.
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Where Experts and Key Decision-Makers Meet Every Two Years

Since the very beginning, SURCAR has established itself as the premier biennial event for International Automotive Original Equipment Manufacturers (OEMs) and their specialized suppliers in surface treatment, sealants, paint materials, equipment, and facilities.

Each edition brings together decision-makers and industry leaders in the paint finishing community to explore cutting-edge innovations presented by top-level experts from around the globe.

The program is meticulously curated with the support of an International Technical Committee of Surface Finishing Experts. It focuses on:
  • Breakthrough innovations in paint materials and equipment,
  • Advancements in clean technologies,
  • Developments in surface treatment,
  • Feedback and benchmarking of installations, materials, and processes,
  • The latest strategies to address environmental challenges.
SURCAR remains the ultimate platform for exchanging knowledge, fostering collaboration, and shaping the future of the automotive paint finishing industry.

THE KEY MILESTONES OF SURCAR

2014: SURCAR moves to Asia!

The success of historical SURCAR Cannes led to the addition of a SURCAR Congress for Asia held every 18 months in Shanghai.

More than 250 delegates have attended the first 4 editions of SURCAR Shanghai Congress, which have become the annual leading Congress for Asian decision makers of the Automotive Body and Paint Finishing industry, offering major networking and business opportunities to the Asian Community.

2018: SURCAR expands to North America!

Following its successful events in Europe and in Asia, SURCAR expanded into the North American market by organizing its first congress in Detroit (MI, USA) in June 2018.
Over 200 highly qualified Automotive Experts came together to participate this milestone Event. 35 Speakers from US and World Car Manufacturing and Paint Material & Equipment supplier companies presented and debated about Paint appearance, Paintshop upgrades and trends, Paintshop development and environment, and Paintshop innovation.

2023: SURCAR Europe 32nd edition

Back to a fully onsite edition, 250 SURCAR Community members gathered together for this 32nd edition.
This edition, Bridge to the Future Paint Shop, brought to the foreground four extremely pressing and strategical themes: Trend to Zero emission, Carry over of Solutions, How to use data, and Accelerating the Future of Paint Shop.

WHAT THEY SAY ABOUT US

Venue was outstanding, great leadership, the entire SURCAR staff is wonderful. Great networking opportunity.
Major Asian Automakers representative
Great opportunity for networking but also an awesome condensed knowledge building opportunity.
Major American Automakers Representative